Packaging designer and brand developer specializing in beauty and wellness.
I design packaging that brings together color, material, and form to create products people want to pick up and keep. My work spans concept through production, shaping how ideas translate into real objects on shelf.
I’m a hands-on designer who enjoys working through the details that make a product feel right. From developing color systems and finishes to collaborating with engineers, vendors, and printers, I stay closely involved to ensure the final product reflects the original vision.
Over the past two decades, I’ve helped build packaging and product systems for brands including Lifelines, Avon, Victoria’s Secret, and Little Passports.
Services
Brand Strategy, Design Strategy, Packaging Design, CMF (Color, Material, Finish), Product & Packaging Systems, Surface Design, and Production
Outside the Studio
Outside of work, I am a hands on maker and a mom of three girls. I spend my time shoemaking, sewing, hat making, and wood turning, learning traditional craft techniques and working directly with raw materials. These practices keep me grounded in how objects are used, handled, and lived with, and they directly inform how I design.